You may already know that social media marketing is effective, but if you’re not using hashtags in your social media posts, you likely haven’t experienced just how effective social media can be. Hashtags are a quick and easy way to expand your reach and get in front of more potential customers. They are also helpful in coming up with creative and engaging social media posts.
But to say that there’s an abundance of hashtags on social media is an understatement. Which ones should you use? When should you use them? While there are several themes for hashtags (holiday hashtags, branded hashtags, trending hashtags, and more), this post is going to focus on daily-themed hashtags. Consider this your go-to for coming up with creative, engaging social media posts for every day of the week. There is something in here for everyone, so just about any business can use it to build their social media presence and grow a relevant following.
Why use daily hashtags?
There are many ways to use hashtags to grow your business. As we touched on above, there are various types of hashtags, including:
- Location-based hashtags to enhance your local presence and attract more nearby customers.
- Industry hashtags to boost your credibility, expertise, and thought leadership.
- Custom business hashtags to hone your brand voice and increase brand loyalty.
- Promotion/sale hashtags to increase engagement, especially when coupled with local hashtags.
- Holiday hashtags to promote special deals and engage your community.
The great thing about daily hashtags is that they can offer a lot of the benefits from each of the other types of hashtags above. With them you can
- Easily come up with daily social media posts (no more racking your brain trying to come up with creative ideas, which you don’t have the time for anyway).
- Build your following through regular, consistent posting.
- Engage your audience with creative and fun approach.
- Organically reinforce your core values and mission statement, which consumers pay attention to now more than ever before.
Tips for using daily hashtags
While daily hashtags are a quick and easy way to build your social media presence, finding the right hashtags for your business still takes careful thinking. So before you begin, take a gander at these tips so you can be equipped to choose the best daily hashtags that will drive your social media marketing goals.
- While daily hashtags can improve your reach on Twitter, Instagram, LinkedIn, and Facebook, remember that your ultimate goal is to get found by not just anyone, but by potential customers. As such, I’d encourage you to stick to hashtags closely related to your products, services, and overall brand identity.
- Daily hashtags are high-volume hashtags (sort of like high-volume keywords), so it’s best that you pair them with local or branded hashtags to help target the right audience.
- Many of these hashtags have equally effective variations (such as #MotivationalMonday, #MotivationMonday, #MondayMotivation), so don’t limit yourself!
- Hashtags aren’t case-sensitive, but sometimes you may want to use capitalization to make the hashtagmore quickly decipherable (as I did with this post).
- There are several standard “template” hashtagslisted in the Monday hashtag sectionthat can be used for any day of the week, such as#TuesdayQuotes, #WednesdayVibes, #ThursdayFeels, etc.
- This is a long-but-not-exhaustive list. Some of these hashtags you will use, others may just serve as ideas and inspiration for other posts.
- You may also be interested in these157 Authentic Fall Hashtags to Harvest More Customers
Monday hashtags
#MarketingMonday: We like this one!
#MondayBlues: Commiserate with your audience or give them a pick-me-up.
#MotivationMonday:Start your followers’ week off right with some motivational quotes and photos.
#MusicMonday:Great for music teachers, also a way to showcase the musical talents of your employees or customers, and even an opportunity to share songs your audience may like (if applicable).
#MondayMemories:Share memories of your business or engage your audience by asking them to share their favorite memories.
#ManicureMonday:For spas and salons, of course.
#MindfulMonday/#MindfulnessMonday/#MindfulMondayMantra:Yoga studios, life coaches, and other businesses related to mentalhealth can use this one.
#MaxOutMonday/#MondayRunDay:Relevant for gyms, personal trainers, and fitness businesses.
#MixedGreenMondays: Applicable tohealth food stores, nutritionists, and restaurants.
#MondayOutfit:Best for clothing businesses and fashion boutiques.*
#MondayMood, #MondayVibes:Good for resonating with your audience, inviting them to engage, and appealing to their emotions.*
#MondayQuotes: Especially helpful for that often-needed morale and motivation boostat the beginning of the week.*
#MondayThoughts:A good way to share your opinions, perspectives, and insights that can personalize your brand.*
*These hashtags can be used for any day of the week.
Tuesday hashtags
#TransformationTuesday: Post before-and-after photos (great for contractors, salons, personal trainers, landscapers, and more).
#TrendyTuesday:Good for fashion but also a way to show how your business is keeping up with pop culture.
#TechTuesday: Reveal new gadgets you’re using for your business, or offer tech tips.
#TravelTuesday:For travel or tourist industries.
#TopicTuesday:Share your thoughts on a popular topic in your industry. Pair this with industry-related hashtags.
#TuesdayTrivia:Test your followers’ knowledgeabout your business or industry, or promote a nearby local restaurant with a trivia night.
#TuesdayTips/#TipTuesday:Versatile for any business and great for building trust through helpful, educational content. You can also use #[your expertise]tiptuesday, such as #MarketingTiptuesday or #FinanceTipTuesday.
#TuesdayTunes:Music teachers can show off their students, or you can provide workout songs, cooking music, study jams, focus beats, etc.
#TuesdayTraining: Good for fitness businesses, personal trainers, karate schools.
#TuesdayTasting:Restaurants, beer/wine/liquorshops, and food trucks can use this hashtag.
#TuesdayBoozeDay:Use this hashtag responsibly, of course.
#TuesdayShoesDay:Applicable to fashion and evenfitness.
#TuesdayTreat:Not just for bakeriesand sweet shops! Your treat can be a deal, promotion, free gift, or tasting.
#TacoTuesday:Best, of course, for restaurants, but you can get creative with this one…
#TuesdayTruth: Another great hashtag for providing stats, facts, or even thoughtS to promote brand transparency.
#TuesdayBlues: Neither a new beginning nor halfway through, sometimes Tuesdays can bring on the blues (rhyme unintentional but let’s roll with it).
#TuesdaysTogether:Great for wedding planners and photographers, building a sense of community, and especially relevant for the reaching your audience during COVID-19.
#TestimonialTuesday: The perfect excuse to share customer testimonials and online reviews.
#GivingTuesday:This is actually an international holiday, occurring the first Tuesday after U.S. Thanksgiving to promote charitable giving.
#TurquoiseTuesday: Great for fashion, jewelry, and retail businesses.
#TeammateTuesday:Shine the spotlight on employees and team members. Happy employees beget happy customers.
#NewReleaseTuesday:Promote new products, blog posts, and other content.
#TwoForTuesday:Helpful for buy-one-get-one promotions, referrals, or other bonus offers.
#TongueOutTuesday:Need I describe this one?
Wednesday hashtags
#WellnessWednesday:Fitting for spas, gyms, fitness/nutrition coaches, but can also apply to financial wellness and even be a means of expressing your brand voice and core values.
#WayBackWednesday:Share photos or videos from the early days of your business.
#WisdomWednesday: Share wise words of advice for your followers related to your industry.
#WorkoutWednesday:Post a workout idea or give a sneak peek at one of your Wednesday fitness classes
#WallpaperWednesday: Who knew? But for interior designers,this makes sense.
#BrightWhiteWednesday: Applicable to dentists, interior designers, and fashion businesses.
#BlackAndWhiteWednesday/#BWWednesday:Useful for promoting black and white photography, sharing tips on a topic in your industry that is not so “black and white,” or promoting civil rights activism.
#WomensWednesday/#WomenOwnedWednesday: Good hashtag for gender equality-related posts, women-owned businesses, or for highlighting influential women in your field.
#WomensHealthWednesday: Defines itself.
#WakeupWednesday:Use this for eye-opening quotes (check out our social media quotes for more inspiration) and stats, motivational posts, and other attention-grabbing content.
#WishingWednesday: You can use this to better understand the wants and needs of your audience, to run contests, or for charitable giving purposes.
#WoodworkingWednesday:This one is pretty industry specific but can be helpful for handcraft-based businesses in distinguishing their products
#WeddingWednesday: Applicable for photographers, wedding venues, and event planners.
#WorkingWednesday/#WorkfFomHomeWednesday: B2B businesses or productivity tool providers can share tips on working from home, or you can share your own #wfh picture to show the human side of your brand (not particularly authentic right now during the pandemic; nevertheless a trending topic).
#WoofWednesday: This is for dogdaycare and other pet service businesses. Any other use of this hashtag might be too much of a stretch. Woof.
#WednesdayWins: Great for enhancing encouraging posts,special offers, and company milestones.
#WhitepaperWednesdays: Share your latest or most popular guides, eBooks, or whitepapers.
#WednesdayWonders: Promote jaw-dropping sales, particularly awesome products, or publish a thought-provoking post to facilitate social media engagement.
#WearItWednesday:Good for fashion and clothing businesses.
#Humpday:Let your followers know how you’re getting over the mid-week hump with this ubiquitous Wednesday hashtag
#WebinarWednesday: Promote an upcoming webinar, share a recording of a past successful webinar, or ask your audience what they want to learn in the next one.
Thursday hashtags
#ThrowbackThursday (also known as #tbt): Share a picture of your business or employees from the early days.
#ThankfulThursday:Thank someone who’s helped your business, your customers, or tell people what you’re thankful for. Gratitude goes a long way toward building customer loyalty.
#ThursdayThoughts:Share your thoughts, ask for others’ thoughts, or ask your followers’ opinions on ideas they have for improving your business.
#ThinkAboutItThursday: Similar to the above.
#ThirstyThursday: Chefs, restaurants, liquor stores but also good for promoting healthy drinks, seasonal drinks (pumpkin spice comes out earlier and earlier every year), smoothies, and the like.
#ThriftyThursday:Promote deals, offers, or money-saving tips.
#TherapyThursday: Applicable to health and wellness businesses, motivational or inspiring posts, or for mental health awareness
#ThrivingThursday: Share customer testimonials or real-time posts.
#ThursdayThrows: Interior designers or handcraft knitters can promote throw pillows or throw blankets.
#ThursdayThrills: Great for deals and exciting announcements, or promoting something coming soon.
#ThursdayFursday: Pets!
#FridayEve: Get your audience in a good mood with some positive Friday anticipation.
Friday hashtags
#FearlessFriday:What makes you fearless? Tell a story about overcoming challenges related to your business.
#FlashbackFriday:Use this to show how far your business or customers have come. Consumers are attracted to thriving businesses and the idea of progress.
#FeelGoodFriday:Post feel-good photos or quotes related to your industry, product, or service.
#FeatureFriday:Feature specific products or services, loyal customers, or share consumer-generated content.
#FashionFriday:Showcase how you’re keeping up with the latest styles.
#FoodieFriday:Great for restaurants and fitness businesses.
#FunnyFriday:Share something funny about your business, customers, or employees.
#FitnessFriday:Display your newest 30-minute workout.
#FollowFriday:Feature another local business you followand encourageyour audience to follow them too.
#FridayFun:Show your followers how to have fun this weekend, or show some fun behind the scenes posts of your office culture.
#FridayFeeling/#FridayFeels:Nothing feels better than a Friday.
#Friyay:Because TGIF.
FridayFavorites/#FridayFaves—share your favorite products, ask your audience about their favorites, recommend favorite items in related industries, highlight favorite customers, the possibilities with this one are endless.
#FridayFlowers: Gardeners, photographers, florists can use this hashtag.
#FridayForFuture: Use this one for particularly inspiring posts.
#FridayFunDay:Share aspects of your company culture or photos from fun events you’ve hosted.
#FridayFacts:Use this for posting stats, facts, and other educational tips.
#FridayFreebie: Promote sales, deals, or even give away free and useful tips.
#FridayFlex: This should stay fitness-focused.
#FridayFeast: Restaurants, bakeries, caterers, chefs.
#FridayFever: Drum up some excitement and join in on the vibes, or…
#FridayFocus: Help your audience achieve a strong end to the week
Saturday hashtags
#SocialSaturday:Share how you’re interacting with your community through events and promotions (virtualvents during COVID-19).
#ShoutoutSaturday:Give a shout out to one of your star employees or customers.
#SmallBusinessSaturday:Use this on SmallBusinessSaturday to promote your business, feature a neighboring business, or encourage your followers to shop local.
#SaturdayStyle:Fashion posts and tips.
#SaturdaySweat:Share a good workout.
#SaturdaySweets:Bakeries, restaurants, and nutrition experts.
#SaturdaySpecial, #SaturdaySale:Use for your sales promotions or special offers.
#SaturdaySelfie:Post one of yourself or run a selfiesocial media contest around a particular theme.
#SimpleSaturday:Use this hashtag for simple tutorials and tips, or simply encouraging your followers to decompress after a long week.
Sunday hashtags
#SundayFunday: Weekend’s not over yet! Share something fun or evenfun ways to use your products,
#SundayRead: A good opportunity to promote one of your blog posts.
#StartupSunday:If you’re in the early stages of your business, this could be good for sharing milestones, lessons learned, and other tips.
#SpotlightSunday:Spread the love with spotlighting a loyal customer, one of your employees, or even an influencer in your field.
#WeekendVibes: Good for Saturday or Sunday, of course.
#SundaySweets: Bakeriesand coffee shops can use this to promote a special offer. You might even be able to stretch this one for sweet deals, or, if you’re a photographer, super-sweet kid portratis.
#SundaySweat:There is certainly no shortage of fitness hashtags for every day of the week.
#SundaySpecial, #SundaySale: Share a flash sale on a non-business day for your most loyal followers.
Use these daily hashtags to engage your audience
Hopefully these daily hashtags will save you the stress of coming up with engaging and interesting social media copy and/or posts. The great part about them is while they are popular hashtags, they are general enough to allow you to put your own creative touch on them and express your authenticity. When paired with location- and industry-focused hashtags, these daily hashtags can give your posts that extra appeal. Got any daily hashtags that we missed?Let us know in the comments!
FAQs
Which hashtags will get most views? ›
- #love (1.835B)
- #instagood (1.150B)
- #fashion (812.7M)
- #photooftheday (797.3M)
- #beautiful (661.0M)
- #art (649.9M)
- #photography (583.1M)
- #happy (578.8M)
- #trending- 100.00%
- #viral- 24.60%
- #instagram- 26.27%
- #instagood- 22.81%
- #explore- 16.05%
- #love- 21.74%
- #tiktok- 15.14%
- #explorepage- 14.95%
How are hashtags used in 2022? Hashtags are still a great way for users to categorize their content, which in turn helps Instagram and other platforms serve up posts to relevant audiences. Using “#”'s to search for posts is becoming less and less prevalent.
Do hashtags increase likes? ›Using 20-30 relevant hashtags will help your posts show up in more search results on the app, increasing the likelihood of likes and comments.
How many hashtags should I use? ›For a long time, they've advised to use between 8-15 hashtags. And for the longest time, you could add up to 30 if you wanted to. That's what I've recommended in my article on how to use hashtags on Instagram.
How do hashtags go viral? ›- Create a hashtag that's short (and simple)
- Create a hashtag that's easy to read.
- Consider all the ways your branded hashtag could be (mis)understood.
- Don't use too many hashtags in one post.
- Do your research when using other hashtags.
- Create own hashtag that's original.
The short answer is yes. While younger social media users may argue that usage of hashtags is perhaps not as "cool" as earlier generations who embraced them, they still are highly effective social media tools. In fact, Instagram is continually optimizing how hashtags are used for improved user experience.
What is the best time to post on Instagram? ›More videos on YouTube
Brayden Cohen, Hootsuite's Social Marketing and Employee Advocacy Strategist, told us: “Typically, we like to post early in the morning and mid-afternoon. For Instagram, that means we try to post anytime between 8 AM – 12 PM PST or 4-5 PM PST on weekdays.”
#ThrowbackThursday—often shorted to #TBT—is a social media trend where users post old images accompanied by (you guessed it) the hashtag TBT. Tony Tran June 4, 2019. You've probably seen #TBT or “Throwback Thursday” before. Maybe it was an embarrassing yearbook photo from a high school friend.
What do people post on Wednesdays? ›Wednesday posts frequently focus on personal health and wellness. Companies use the tag to promote healthy products and start conversations with the hashtag #WednesdayWisdom.
What hashtags increase Instagram followers? ›
- #photooftheday.
- #instagood.
- #nofilter.
- #tbt.
- #igers.
- #picoftheday.
- #love.
- #nature.
- Use the right hashtags. ...
- Tag relevant users. ...
- Write compelling captions. ...
- Tag your location. ...
- Run a like-to-win contest. ...
- Post good photos. ...
- Post user-generated content. ...
- Post behind-the-scenes content.
While using a few hashtags is good, using 20-30 relevant (and targeted) hashtags is even better for your overall reach and engagement rates. Still, one size doesn't fit all, so you'll want to analyze the performance of your hashtags to gauge what is and isn't working (more on that later).
How do you hashtag explosive growth on Instagram? ›...
Keep hashtag groups in your phone's Notes app.
- One group for each type of content you post.
- Copy them to your clipboard before you post content.
- Follow up immediately with hashtags in a comment.
Hashtags are preceded by the # symbol. Two examples are #picoftheday and #sweepstakes. People can use hashtags to search for posts with a specific theme, helping them find posts and tweets that interest them. On the other hand, if you want people to find your own posts, they act as a signpost for other readers, too.
Is it better to put hashtags in comments or caption? ›87% of brands prefer using hashtags in captions. When it comes to deciding how many hashtags to use in a post, there is no magical number.
Do Instagram hashtags matter in 2022? ›Ultimately, both stories confirm that hashtags can add context to your Instagram content. They can also help your content appear in relevant searches, which can drive discovery. But if you're looking for a tool to increase reach on Instagram, hashtags won't affect exposure in a meaningful way.
What is a niche hashtag? ›Industry hashtags may not be directly related to what's in the post but are specific to the industry and clients you serve. Niche hashtags are specific to the target audience you're trying to reach. Branded hashtags are hashtags that you and your customers use to showcase and tag your content on Instagram.
What is the best number of hashtags on Instagram? ›There's no definite right number for every business or even each post. Experts agree that 11 hashtags are enough to drive engagement. Most Instagram users add between 1 and 3 hashtags in their posts. And last year, the Instagram-owned @creators account shared advice stating that 3-5 hashtags per post is the sweet spot.
What happens if you use too many hashtags? ›Overloading your posts with hashtags can make them look spammy — both to the ranking algorithms and to your followers. All that hashtag clutter can distract people from the point of your message, whether it's to follow your brand or check back later for a special promo code.
Does retweeting a hashtag help it trend? ›
1 Contributing to a Trend
Hashtags and retweets provide the means of building momentum and visibility for a person or subject, even if only briefly.
This Instagram strategy involves using 30 hashtags broken down into three sets that cover a range of performance levels on a “ladder” or “staircase” from very easy to very difficult to rank for. The idea is that once your posts start to rank in the lower-competition hashtags, they gain exposure.
How do I find a hashtag for my niche? ›Niche hashtags attract fans with an interest in your brand, services, and products. First, think about your industry, then do a few hashtag searches for keywords. Look for hashtags with less than 500,000 posts as well. These are low volume hashtags that help your brand stand out against less competition.
How do you use more than 30 hashtags? ›Put your first lot of hashtags in the first comment. Press the ellipsis menu (the '…') and edit your caption. Add your next batch of 30 tags underneath your caption. All your tags will be saved!
Are hashtag apps worth it? ›A great benefit of many hashtag apps is that you can see who is using the hashtag, or at least how many users, and what is performing well. If you choose a hashtag that has thousands and thousands of posts, you may not get as much visibility as you would with a slightly less-used one.
Are hashtags dying? ›“Hashtags Are Dead,” declared another agency in 2020. It seemed like hashtags may have been a momentary cultural blip, doomed to fall out of fashion like low-rise jeans and middle parts.
Do influencers use hashtags? ›A lot of brand influencers use Instagram hashtags to promote their products and services in specific areas, districts, and cities. Hashtags allow Instagram algorithms to divide content that's meant for a specific target audience.
Does adding hashtags after posting work? ›Hashtags are directly related to the time of your image post, so you want to make sure you use your hashtags as close to posting as possible. If you delete hashtags and repost them, or simply add hashtags a few hours later it won't work. Best practice is to post your hashtags at the same time that you post your image.
What is the hashtag for Friday? ›Memory Monday, Take Me Back Tuesday, Way Back Wednesday, Throwback Thursday, Flashback Friday, Send Me Back Saturday, So Far Behind Sunday👀🙀
What is the hashtag for Sunday on Instagram? ›
1) #sunday #sundayselfie #selfiesunday #sundays #happysunday.
What is social media Thursday? ›#ThrowbackThursday—often shorted to #TBT—is a social media trend where users post old images accompanied by (you guessed it) the hashtag TBT. You've probably seen #TBT or “Throwback Thursday” before.
What do people post on Wednesdays? ›Wednesday posts frequently focus on personal health and wellness. Companies use the tag to promote healthy products and start conversations with the hashtag #WednesdayWisdom.
What tags to use on Instagram? ›- #photooftheday.
- #instagood.
- #nofilter.
- #tbt.
- #igers.
- #picoftheday.
- #love.
- #nature.
Hashtags are still a great way for users to categorize their content, which in turn helps Instagram and other platforms serve up posts to relevant audiences. Using “#”'s to search for posts is becoming less and less prevalent.
Why is a hashtag important? ›Including hashtags in your posts means taking part in a conversation happening on that social media platform. And most importantly, it makes your posts visible in that conversation. This can lead to greater engagement, boosting your brand's social media engagement through likes, shares, comments, and new followers.
What mean TBT? ›TBT stands for Throwback Thursday. TBT has become one of the most popular hashtags across social networks such as Twitter, Facebook and Instagram.
What is an example of a hashtag? ›Hashtags are preceded by the # symbol. Two examples are #picoftheday and #sweepstakes. People can use hashtags to search for posts with a specific theme, helping them find posts and tweets that interest them. On the other hand, if you want people to find your own posts, they act as a signpost for other readers, too.
Are Mondays good to post on Instagram? ›People are more likely to check their Instagram early in the morning Monday to Friday than on weekends. But Monday can have lower engagement, with people rushing to get the week started, and having less time to look at Instagram before work on a Monday.
What is a good have a Sunday caption? ›- Happy Sunday!!!! never forget your purpose… ...
- If Sunday were a person, I would give it a big hug and a kiss.
- Sunday's a Funday until you realize tomorrow's Monday.
- Ah, Sunday!! It's for pleasure, forgetting all the pressure.
- Smile because it is Sunday!
Is it good to post on Monday? ›
Monday, Tuesday, and Friday observe decent user engagement. On these days, posting in the early morning and during work hours gives you the best chance at being seen.
What time is best to post on Instagram? ›- Monday: 6 AM, 10 AM, 10 PM.
- Tuesday: 2 AM, 4 AM, 9 AM.
- Wednesday: 7 AM, 8 AM, 9 AM.
- Thursday: 7 AM, 8 AM, 11 PM.
- Friday: 5 AM, 1 PM, 3 PM.
- Saturday: 11 AM, 7 PM, 8 PM.
- Sunday: 7 AM, 8 AM, 4 PM.
Wednesday is “Hump Day” so you are going to be getting a lot of Instagram users scrolling their phones looking for cool stuff to look at! The hashtag #Wednesday has 22.1M posts.
What does TBT mean on Facebook? ›Throwback Thursday or TBT is a social-media trend when users, on Thursdays, post photographs or recollections of the past under the #throwbackthursday, #tbt, or #throwback hashtags.